Small Business

3 Things to Know About Online Marketing

I’ve found that having a bit of online ad-knowledge can help guide a poorly performing campaign in the right direction. Here are a few things you should know.

3 Alternatives to Alternative Lending

Cash advance loans may seem attractive to small business owners who want to secure funding in a short amount of time and pay it back in installments that come out of future sales. But it’ll cost you. Here are some other options to consider.

Small-Business Lending 5 Years After Lehman

The halcyon days of startup funding may never return. However, the outlook for small-business lending is brighter now than at any other time in the past few years. This is good news in the post-recession era.

What Are People Saying About You Online?

Since reputation is everything, particularly for small businesses, it only takes one negative review to see the business suffer if not fail altogether. Here’s ways to protect your online reputation.

Crowd Funding Is Not New, but Crowdfunding Is

Now with crowdfunding, the Internet simultaneously facilitates and disrupts our experiences with what I call the Four Cs of Modern Society: Connect, Communicate, Communities and Commerce. 

What Your Customers Really Want

If you’re whining to yourself that it takes more time than you’ve got to put more attention on customer service, think how much energy you put into finding new customers. 

5 Ways to Grow Your Business in 2014

When trying to grow a business, a common misstep is to focus on gaining new business, but the secret may actually be right before your eyes. Focusing on what you already have – internal staff and external customers – may be the key to success. 

3 Must-Have Apps for Small Business

Whether your email is unmanageable or you can't get a handle on all the business contacts you make, there is help and it's only a click away.

NRF: Federal Minimum Wage Hike an 'Anti-Job Tax'

The world’s largest retail trade association writes a letter to the Senate saying a mandated wage hike would hurt employers and essentially decrease the number of job opportunities for teen and entry-level workers.