Small Business

How ‘Boring’ Companies Can Be Sexy on Social Media

On this week’s 3 Tech Guys, Brent Leary, Gene Marks and Ramon Ray shot the stuff about Apple buying beats, Google eyeing Songza, ways to market dry (as in yawn) products like cardboard, and the latest and greatest books, tools and apps for small businesses. Here’s a quick recap.

Small Businesses Are Going Digital for 2014

If you’re like most small businesses, your customers are increasingly going online—which means your marketing dollars should be going to online advertising, too.

Why AAL's Profit-Sharing Plan Is Probably Not Right for You

Not only does American Airline’s plan now put them more in line with their competitors, but it gives them the ability to better control the bonuses they pay out. It’s a good thing for them. But for you? A small business owner? Probably not such a good thing.