Small Business

You may only think of Instagram as a place to edit and share snapshots of your fancy vegan lunch or your adorable new kitten, but the photo-sharing app can be highly useful when it comes to building your business's brand.

In recent years, consumers have grown weary of one-size-fits-all promotional messages, and marketers need to update their tactics to stay in their customers' inboxes.

While much of the attention has focused on the nation's largest retailers since Apple Pay launched Oct. 20, many small and medium-size businesses are jumping in, too.

Groupon aims to help with a new feature that lets you offer deals, get reviews and showcase everything your business has to offer — all in one page.

Technology is an essential ingredient for fueling innovation and offers an advantage to your business. 

Whether you’re interested in building an online empire yourself, or in investing in progressive companies, here are five trends that offer limitless potential.

The face of the legendary Duke is hitting the shelves in supermarkets across the country. Ethan Wayne, son of the silver-screen hero, explains the idea behind the product launch.

New app brings beauty services to your door with the push of a button.

Attorney, author and The Small Business Expert Susan Solovic says too often would-be entrepreneurs get stalled by legal myths that can be debunked with a little help from a pro and a smart spending plan.

The New York City-based startup charges users a fee ranging from $10 to $50 to book tables at the Big Apple’s hottest restaurants.

Ordering pizza over the phone too challenging? The Push for Pizza app enables users to order pizza by pressing a single button.

A new report from the International Franchise Association predicts the pace of franchise growth will continue to pick up in 2014.

Since 2007, Phoenix, Ariz.-based Local Motors has crowdsourced car design online – and brought real vehicles to market thanks to its U.S. micro-factories. Now, Local Motors is teaming up with GE to bring its crowdsourcing platform to the world of kitchen appliances.  

FeeX, co-founded by Waze’s Uri Levine, aims to use crowdsourced information on retirement accounts to help users cut fees.

One entrepreneur weighs in on the mechanics of raising your first round of financing. 

Entrepreneur gives an entertaining and educational picture of just how bizarre the Bitcoin story is, from its mysterious beginnings to its rise as a kind of, almost, on the brink of mainstream currency around the globe today.

An entrepreneur shares three mistakes to avoid when building your business.

With every sale, startup Harry’s supports a nonprofit that helps veterans readjust to life after war. Andy Mayfield and Jeff Raider (also of Warby Parker) explain why social entrepreneurship is so important to the business.  

While running your own company seems like a solution to at least some work-life balance issues, The New York Times says some entrepreneurs say self-employment means making major sacrifices.

One of the things entrepreneurs are proud of is being forward thinking. We invent and utilize new technologies and business ideas and consumers tend to follow. Well, sometimes it’s consumers who take the lead and business owners are the ones who have to catch up.