NFL

Tom Brady and Druski teamed up with Gopuff and The Super Monday Off Coalition to push for Super Bowl Monday as a national holiday in the United States.

DraftKings partnered with VetsinTech to honor military veterans at NFL games during "Salute to Service" month, providing special experiences while supporting career transitions.

Packers fans noticed Jordan Love's stellar play during Toyota's annual sales event, leading to a clever "carspiracy" theory that Toyota embraced with special trading cards.

Anheuser-Busch continued its longtime support of Folds of Honor, donating during major sports events to fund scholarships for families of fallen heroes and first responders.

Athletic apparel giant lululemon partnered with NFL for its first-ever officially licensed team gear collaboration, launching Oct. 28 through Fanatics.

President Donald Trump’s vintage New Jersey Generals jacket, worn during his USFL ownership, went up for auction 40 years after the league’s final game.

JANA Partners teamed up with NFL star Travis Kelce and executives Glenn Murphy and Dave Habiger to acquire a 9% stake in Six Flags Entertainment Corporation.

Drew Brees partnered his Football 'N' America youth flag football league with Unrivaled Sports to expand one of the fastest-growing sports nationwide.

Samuel Adams brewery collaborated with former New England Patriots star Vince Wilfork to create "Vince Grill-Fork Lager," a limited-edition Vienna-style beer.

With the 2025 NFL season kicking off, Jake Paul’s Betr Picks app debuted a major revamp featuring a new interface, $10 free bets and its own “Betr Arcade."

The Eagles’ “tush push" gets a new sponsor as DUDE Wipes partners with the team, adding social content, events and radio during the 2025 NFL season.

Fans of Taylor Swift, Travis Kelce and the University of Cincinnati are in luck after the school announced ticket discounts on theme with the couple's engagement announcement.

Breitling became the NFL's official timepiece partner, announcing a multi-year global partnership ahead of the 2025 season, which begins Sept. 4.

Meta said Tuesday a joint Instagram post by Taylor Swift and Travis Kelce broke records with 1M reposts in 6 hours and 14M likes in the first hour.

USAA and the NFL announced that their long-standing partnership will continue through the 2025 season and beyond, focused on honoring and impacting the military community.

The DOJ reported review could delay approval for up to a year.

Bud Light brings back NFL team cans with QR codes for fans to win prizes like tickets, merch and a grand tailgate setup - just in time for football season.