McDonald's days away from bringing miniature versions of popular footwear to US Happy Meals
McDonald's Crocs Happy Meals coming to U.S., featuring keychain-like 'clips'
McDonald's and Crocs are teaming up again, the fast-food giant confirmed to FOX Business.
Miniature versions of the popular footwear, in the form of keychain-like "clips," will be available in U.S.-purchased Happy Meals starting Sept. 17.
Photos from McDonald's show the minis in eight different designs. They will be housed in "their own Happy Meal shoe box, with a special Jibbitz sticker sheet for customization," the company's Menu Spotter says.
Guests who scan a QR code can unlock a "dynamic digital experience" where they can mix and match selections to create their own unique shoe design.
"Superfans, put your Crocs in ‘sports mode’ and get ready to run to your local McDonald’s," the company said.
MCDONALD'S GIVE CLASSIC MENU ITEM A 'MAKEOVER' AMID PUSH TO REVERSE SALES DECLINE
It appears the clips are already available in some markets, as people are selling full sets on eBay. The collectible keychains are being sold in Singapore, Lifestyle Asia reports.
Current Happy Meals in the U.S. feature a Yu-Gi-Oh! mashup with Sanrio Hello Kitty and Friends toys.
This would not be the first collaboration between McDonald's and Crocs, as the footwear company has made McDonald's-themed clogs before.
MCDONALD'S TARGETS ADULTS WITH NOSTALGIC 'COLLECTOR'S MEAL' AVAILABLE THIS MONTH
Ticker | Security | Last | Change | Change % |
---|---|---|---|---|
MCD | MCDONALD'S CORP. | 303.76 | +0.31 | +0.10% |
CROX | CROCS INC. | 141.93 | +3.94 | +2.86% |
The fast-food giant has been making menu changes, adding promotions and tapping into nostalgia with product offerings with purchases.
Last month, cups offered with a "Collector's Meal" were being resold for high prices.
Back in July, McDonald's reported a drop in sales for the first time in years as it struggled to draw in cash-strapped customers amid higher menu prices.
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Global sales fell 1% in the second quarter, its first decline in 13 quarters, compared with analysts' average estimate of a 0.53% rise, according to LSEG data.
To reverse the decline, fast-food chains have launched several promotions in an attempt to boost customer traffic during persistent inflation.
FOX Business' Daniella Genovese contributed to this report.