Texas Chick-fil-A reportedly holds ‘First 100’ event at grand opening, offers year’s worth of free food

A new Chick-fil-A restaurant that opened its doors in Calallen, Texas, on Thursday reportedly rang in the momentous occasion with a special opportunity for the first 100 customers.

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The fast-food location organized a "First 100 Campout Giveaway," which awards a year’s worth of free food to those who join in, KRIS-TV reported.

The event is one that takes place at each new Chick-fil-A opening, a spokesperson for the company told FOX Business.

The giveaway is a 24-hour event that runs roughly from 6 a.m. the day before the opening to 6 a.m. the morning of and requires participants to stay onsite until doors open, Chick-fil-A explained on their website.

Registration begins a half-hour before the start time and people need to show “interest in participating in the giveaway,” Chick-fil-A said. A random drawing will occur if more than 100 people show up.

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Participants, who need to be at least 18 years old and live within the “eligible zip codes,” will get “a digital offer card that is pre-loaded with 52 Chick-fil-A #1 meals,” according to the company.