Yeezy products removed, Gap says, shuts down YeezyGap website
Adidas and Gap dropped Ye over his antisemitic remarks
Gap Inc. is removing Yeezy Gap items from store shelves and has already shut down the website associated with the apparel line, the clothing retailer said Tuesday.
| Ticker | Security | Last | Change | Change % |
|---|---|---|---|---|
| GPS | GAP INC. | 20.10 | -0.81 | -3.85% |
The moves come after the end of the partnership between Gap and rapper Ye, formerly known as Kanye West, in September. Ye accused the company of not complying with their agreement at the time. They first entered the planned 10-year partnership in which Ye would create a Yeezy line for the retailer in 2020.
KANYE WEST TALKS SEVERING PARTNERSHIPS WITH ADIDAS AND GAP
Gap said Tuesday that Ye’s "recent remarks and behaviors further underscore" why the deal was terminated.
Kanye West arrives at the Vanity Fair Oscar Party in Beverly Hills, Calif. Rapper and fashion mogul Ye’s high-end clothing company Yeezy has agreed to pay $950,000 to settle a lawsuit over slow shipping to customers. (Photo by Evan Agostini/Invision/AP, File / AP Newsroom)
"Antisemitism, racism and hate in any form are inexcusable and not tolerated in accordance with our values," Gap said in a statement. "On behalf of our customers, employees and shareholders, we are partnering with organizations that combat hate and discrimination.
A basket of flowers hangs near Gap Inc's flagship retail store at the Powell Street cable car turn in San Francisco, California Aug. 20, 2009. (REUTERS/Robert Galbraith/File Photo / Reuters)
ADIDAS ENDS PARTNERSHIP WITH KANYE WEST OVER ANTISEMITIC COMMENTS
Earlier on Tuesday, Adidas said that after a "thorough review," it has decided to end its partnership with Ye, citing his recent remarks. The termination of that partnership involves Adidas halting production of Yeezy-branded items and ceasing payments to the rapper and his companies "with immediate effect," the retail giant said.
Kanye West aka Ye is seen wearing a Balenciaga boxing mouthguard, outside Givenchy, during Paris Fashion Week - Womenswear Spring/Summer 2023 - Day Seven on Oct. 2, 2022 in Paris, France. (Edward Berthelot/GC Images / Getty Images)
Ye said he would go "death con 3 on JEWISH PEOPLE" in a recent tweet. He was also locked out of his accounts on Twitter and Instagram in connection to posts that, according to the companies, violated platform rules, The Associated Press reported.
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Julia Musto contributed to this report.