March Madness: Nike, Jordan top Under Armour and Adidas in NCAA tournament field
The NCAA basketball tournament tips off this week and while athletes compete on the court, brands like Nike, Jordan, Under Armour and Adidas are vying for exposure in March Madness.
Adidas weighing possibility of outstanding Yeezy shoe write-off
Adidas is weighing the possibility of a write-off for the outstanding Yeezy inventory the sportswear company still has, according to its latest earnings release.
Adidas brings in $437M from Yeezy inventory sale
The first sale of Yeezy inventory brought in $437 million for Adidas. It has been working to sell the apparel it has from its former partnership with Kanye West.
Adidas will sell more outstanding Yeezy inventory
More of the outstanding Yeezy inventory that Adidas is looking to part ways with will soon go on sale. The company said Friday it would put Yeezy products up for purchase in early August.
Adidas selling Yeezy shoes once again after cutting ties with Kanye West
Adidas, after once cutting ties with Ye, the rapper formerly known as Kanye West and pulling his Yeezy shoes from the market, is now selling them again.
Adidas won't object to Black Lives Matter group's trademark application for logo
Adidas will no longer object to a trademark application filed by the Black Lives Matter Global Network Foundation for a logo the company had previously claimed would be “confusingly similar."
92% of women runners say they're concerned about safety during outdoor runs: survey
Adidas has released a new running safety survey that says most women around the world worry about their safety, potential attacks and harassment when they go on runs.
Adidas to sell Yeezy products with different name after Kanye 'Ye' West fallout
Adidas reportedly confirmed during their quarterly earnings that they will be selling Yeezy products but with a different name following the Kanye 'Ye' West fallout.
Kanye West talks severing partnerships with Adidas and Gap
Kanye West has terminated his partnership with Gap and is trying to separate his sneaker line from Adidas. The rapper talked about the decision on Good Morning America.
Nike’s supply-chain snags bring pain to sneakerhead shops
Retailers say Nike and other sneaker companies have delayed deliveries of shoes amid supply-chain issues.