National Free Slurpee Day: Why is it canceled this year?
7-Eleven wants customers to take a raincheck since COVID-19 canceled National Free Slurpee Day
Don't think of the day as July 11. Think of it as 7-11 instead, and it'll be obvious why the convenience store chain 7-Eleven designated it National Free Slurpee Day.
Each year since 2002, the company has observed it it by having thousands of participating locations give away the brand’s signature frozen drink.
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The event has grown so popular that 7-Eleven handed out “close to 9 million Slurpee drinks” on July 11, 2019, according to the brand’s spokesperson.
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It won't be happening this year because of safety concerns related to the COVID-19 pandemic, but the chain is doing its best to ease fans' disappointment.
“As a special bonus to delight our customers in a safe and socially responsible way, we will be dropping a free Medium Slurpee coupon into every 7Rewards member account, redeemable from July 1 – July 31,” a 7-Eleven spokesperson told FOX Business.
Additionally, the company is donating 1 million meals through Feeding America to help people facing economic hardship because of the pandemic.