“We have no plans to do that currently,” Donna Langley, chairman of Universal Filmed Entertainment Group, said when asked if the option of bailing out sinking theaters was on the table.
Langley appeared with chair and CEO of Warner Bros. Ann Sarnoff and CBS CEO George Cheeks on a Milken Institute Global Conference virtual panel about COVID-19’s effect on Hollywood.
“We have no plans either,” Sarnoff said through light chuckles, according to Deadline.
In 2019, the theater industry as a whole raked in more than $11 billion in revenue, despite being on a slight decline in recent years. Regardless of what happened before the pandemic, the future of the theater model remains grim.
Moreover, Cineworld, which operates Regal Cinemas, the country’s second-largest movie theater chain, recently closed its entire stable of U.S., U.K. and Ireland theaters for the second time since March.
Earlier this year, Universal cut an unprecedented deal with AMC, which allowed certain titles to be pulled from the theaters after just 17 days, a stout difference than the exclusive three-month window that was in place before.
However, considering there is a Disney-owned El Capitan Theater in Los Angeles and Netflix recently purchased the famed Egyptian Theater in Hollywood, Calif., in May, as well as, secured the purchase of the Paris Theater in New York City in November 2019, Sarnoff and Langley still didn’t budge in their declaration that acquiring standalone venues were out of the question.
“I’m kind of an armchair sociologist and I believe people want to have communal experiences and especially with certain genres,” Sarnoff said. “We’re big fans of the exhibitors. They’ve been good partners of ours for many decades. We’re rooting for them. I know it’s tough sledding right now. I’m hoping they come out on the other side, probably even stronger.”
Still, it’s hard for moviegoers to get on board with lugging themselves or their families to a sit-in theater as numerous premieres and projects have either been pushed back to 2021 or are relegated to biting the bullet and releasing directly on streaming platforms.
Disney pushed “Black Widow,” starring Scarlett Johansson, from Nov. 6 to May 2021, while also deciding to bring “Soul,” a Pixar movie set to debut in theaters on Nov. 20, to its streaming service, Disney+, on Christmas Day.
Warner Bros. recently delayed “The Batman,” starring Robert Pattinson, from Oct. 1, 2021, to March 4, 2022, while MGM has delayed the upcoming James Bond flick, “No Time to Die,” starring Daniel Craig, until April 2, 2021 from Nov. 12.
Prominent industry leaders such as Clint Eastwood, James Cameron, Michael Bay, Patty Jenkins, Christopher Nolan, Martin Scorsese, Zack Snyder and Seth Rogen were among the dozens of filmmakers, writers and producers who signed a letter asking Congress to rescue the theater industry on Oct. 1.
Together, they hope to convince Congress to launch a bipartisan effort to redirect unallocated funds from the CARES Act to help theater owners impacted by shutdowns due to the coronavirus.
The group stated that 93% of movie theater companies had 75% in losses in the second quarter of 2020. They claimed that if the trend continues, 69% of small and mid-sized movie theater companies will have to file for bankruptcy or close permanently, creating a loss of 66% in theater jobs.
“Our country cannot afford to lose the social, economic, and cultural value that theaters provide. The moviegoing experience is central to American life. Two hundred sixty-eight million people in North America went to the movies last year to laugh, cry, dream and be moved together,” the letter reads in part.
Theaters are unifiers where the most talented storytellers can showcase their work, the letter said.
"Every aspiring filmmaker, actor, and producer dreams of bringing their art to the silver screen, an irreplaceable experience that represents the pinnacle of filmmaking achievement,” the later said.
Fox Business’ Tyler McCarthy contributed to this report.