Krispy Kreme extends free Doughnut Day to a week to juice coronavirus reopening
The doughnut chain is giving away free sweets for a week
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Doughnut lovers have something sweet to look forward to.
Krispy Kreme announced Tuesday it's extending National Doughnut Day to a five-day-long celebration with free doughnuts from June 1 to June 5.
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Customers can visit Krispy Kreme shops and drive-thrus for one free doughnut of their choice. The North Carolina-based chain is even letting guests choose their doughnut flavor, including varieties like Original Glazed, Chocolate Iced with Sprinkles and the chain's Original Filled, unlike in years past.
The week-long offer is meant to be a sugary silver lining amid stay at home orders and limited openings in some parts of the country due to the COVID-19 health crisis.
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"With days starting to blur together, we want to make sure it’s easier than ever for fans to participate," Dave Skena, Chief Marketing Officer for Krispy Kreme said in a statement. "That's why, this year, we're extending our beloved free doughnut tradition from one day to five days with the very first National Doughnut Week."
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A number of chains have been giving out free food to boost morale and get customers to order takeout or pickup.
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Pizza Hut announced it was giving out half a million free pizzas to 2020 graduates who couldn't have proper graduation this year. Wendy's offered free four-piece chicken nuggets via drive-thrus in mid-April while Burger King shelled out free Whoppers around the same time. And Starbucks gave out free coffee to first responders.