33 Great Apps and Tools for Marketing Professionals

Online marketing has undergone a tremendous change since its early days. Where there used to be only backlinks and metadata, there is now a whole new universe of marketing channels.

We present our list of 33 apps and tools to simplify your marketing efforts:

Client Relations Apps

• Nimble (www.nimble.com): Manage your entire contact database in one place.
• Intercom (www.intercom.io): Replace your clients’ help desk, email marketing, and CRM suite with one simple product.
• CardFlick (cardflick.co): Send your contacts a beautiful digital businesscard.
• Movable Ink (movableink.com): Send email newsletters that include dynamic content.

Brainstorming Apps

• Murally (www.mural.ly): Create a pinboard with links, images and text.
• Toggl (www.toggl.com): Track your time on any device, wherever you are.
• Noteworthy (vervious.com/noteworthy): Take notes in the menu bar on your Mac.

Website Optimization Apps

• Userium (userium.com): Check common usability issues before launching a website.
• Convert (www.convert.com): Conduct A/B testing to identify the best-received version of your homepage.
• Browserbite (www.browserbite.com): Test a website in 15 different browsers with one click.
• Webpage Test (www.webpagetest.org): Check your website load time.

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Search Engine Optimization Apps

• Plagspotter (www.plagspotter.com): Check the web for duplicates of your content.
• SEO Spyglass (www.seo-spyglass.com): Identify the links of any website.

Audio, Video, Text & Design Apps

• Grammarly (www.grammarly.com): Correct spelling mistakes, punctuation, and style.
• My Fonts (www.myfonts.com): Browse thousands of typefaces.
• Slide Rocket (www.sliderocket.com): Build and send the smartest presentations on the planet.
• Prezly (www.prezly.com): Distribute your press releases in a smarter way.
• Notism (www.notism.io): Collaborate on design skins with teams and clients and get instant feedback.
• Dribbble (dribbble.com): Find inspiration and share your own designs for feedback.
• Final Cut Pro (www.apple.com/finalcutpro): Edit your videos beautifully.
• Moat (www.moat.com): Find inspiration for your banner ad designs.
• HTML5 Banner Maker (html5banneradd.com): Create banners that run across all devices.

Social Media Management Apps

• Buffer (bufferapp.com): Schedule posts on social networks or let Buffer post on your behalf at the best time.
• Nutshell Mail (www.nutshellmail.com): Get a daily summary email of the social activity around you.

Analytics Apps

• Social Engage (socialengage.co): Take your analytics to the next level and find out your visitors’ demographics.
• Similar Web (www.similarweb.com): Get full analytics insights of any website.
• Open Site Explorer (www.opensiteexplorer.org): Analyze every link on your website.

Office Apps

• Pipedrive (www.pipedrive.com/en/home/drive): Use Pipedrive to keep track of your sales pipeline.
• Sqwiggle (www.sqwiggle.com): Collaborating remotely? Stay connected with Sqwiggle.
• Boomerang (www.boomeranggmail.com): Schedule emails in your Gmail.
• Fantastical (www.flexibits.com): Meet the intuitive calendar.
• SignEasy (www.signeasy.com): Sign documents on your iOS and Android devices –- no print or scan required.
• Xero (www.xero.com): Handle your invoicing and accounting in one convenient suite.

Melanie Haselmayr is the CEO of Mevvy, The Next Generation Tool & App Store.