mediaalpha inc - MAX

MAX

Close Chg Chg %
13.03 -0.09 -0.69%

Closed Market

12.94

-0.09 (0.69%)

Volume: 377.04K

Last Updated:

Dec 31, 2025, 3:59 PM EDT

Company Overview: mediaalpha inc - MAX

MAX Key Data

Open

$13.02

Day Range

12.83 - 13.06

52 Week Range

7.33 - 13.92

Market Cap

$736.45M

Shares Outstanding

56.87M

Public Float

31.27M

Beta

1.21

Rev. Per Employee

N/A

P/E Ratio

N/A

EPS

-$0.02

Yield

0.00%

Dividend

N/A

EX-DIVIDEND DATE

SHORT INTEREST

N/A

AVERAGE VOLUME

407.78K

 

MAX Performance

1 Week
 
2.05%
 
1 Month
 
-0.92%
 
3 Months
 
15.42%
 
1 Year
 
14.70%
 
5 Years
 
-66.85%
 

MAX Analyst Ratings

  • Sell
  • Under
  • Hold
  • Over
  • Buy
Number of Ratings 8
Full Ratings ➔

About mediaalpha inc - MAX

MediaAlpha, Inc. is a marketing technology company, which engages in helping insurance carriers and distributors target and acquire customers through technology and data science. The company was founded by Steven M. Yi, Eugene Nonko, and Ambrose Wang in June 2011 and is headquartered in Los Angeles, CA.

MAX At a Glance

MediaAlpha, Inc.
700 South Flower Street
Los Angeles, California 90017
Phone 1-213-316-6256 Revenue 864.70M
Industry Information Technology Services Net Income 16.63M
Sector Technology Services 2024 Sales Growth 122.776%
Fiscal Year-end 12 / 2025 Employees 144
View SEC Filings

MAX Valuation

P/E Current N/A
P/E Ratio (with extraordinary items) N/A
P/E Ratio (without extraordinary items) 36.013
Price to Sales Ratio 0.693
Price to Book Ratio 263.477
Price to Cash Flow Ratio 13.06
Enterprise Value to EBITDA 10.871
Enterprise Value to Sales 0.775
Total Debt to Enterprise Value 0.244

MAX Efficiency

Revenue/Employee 6,004,888.889
Income Per Employee 115,479.167
Receivables Turnover 6.05
Total Asset Turnover 4.154

MAX Liquidity

Current Ratio 1.428
Quick Ratio 1.428
Cash Ratio 0.325

MAX Profitability

Gross Margin 15.86
Operating Margin 6.359
Pretax Margin 2.718
Net Margin 1.923
Return on Assets 7.988
Return on Equity N/A
Return on Total Capital 10.029
Return on Invested Capital 10.794

MAX Capital Structure

Total Debt to Total Equity 6,872.96
Total Debt to Total Capital 98.566
Total Debt to Total Assets 62.275
Long-Term Debt to Equity 6,459.041
Long-Term Debt to Total Capital 92.63
  • Income Statement
  • Balance Sheet
  • Cash Flow Statement

Annual Financials for Mediaalpha Inc - MAX

Collapse All in section
All values USD millions. 2021 2022 2023 2024 5-year trend
Sales/Revenue
645.27M 459.07M 388.15M 864.70M
Sales Growth
+10.34% -28.86% -15.45% +122.78%
Cost of Goods Sold (COGS) incl D&A
546.73M 394.77M 328.35M 727.56M
COGS excluding D&A
- - - -
-
Depreciation & Amortization Expense
3.95M 6.90M 7.27M 6.68M
Depreciation
963.00K 1.15M 353.00K 252.00K
Amortization of Intangibles
2.98M 5.75M 6.92M 6.43M
COGS Growth
+9.47% -27.80% -16.82% +121.58%
Gross Income
98.54M 64.30M 59.80M 137.14M
Gross Income Growth
+15.41% -34.74% -7.01% +129.36%
Gross Profit Margin
+15.27% +14.01% +15.41% +15.86%
2021 2022 2023 2024 5-year trend
SG&A Expense
96.39M 106.06M 99.08M 82.15M
Research & Development
15.20M 21.08M 18.46M 19.76M
Other SG&A
81.20M 84.99M 80.62M 62.39M
SGA Growth
+46.39% +10.04% -6.59% -17.08%
Other Operating Expense
- - - -
-
Unusual Expense
- (81.61M) 2.05M 12.26M
EBIT after Unusual Expense
2.15M 39.85M (41.34M) 42.72M
Non Operating Income/Expense
(3.84M) (144.00K) (367.00K) (4.87M)
Non-Operating Interest Income
- - - -
-
Equity in Earnings of Affiliates
- - - -
-
Interest Expense
7.83M 9.24M 15.31M 14.35M
Interest Expense Growth
-1.36% +18.07% +65.66% -6.29%
Gross Interest Expense
7.83M 9.24M 15.31M 14.35M
Interest Capitalized
- - - -
-
Pretax Income
(9.52M) 30.46M (57.02M) 23.50M
Pretax Income Growth
-202.44% +419.88% -287.20% +141.22%
Pretax Margin
-1.48% +6.63% -14.69% +2.72%
Income Tax
(1.05M) 102.91M (463.00K) 1.38M
Income Tax - Current - Domestic
(2.22M) 237.00K (466.00K) 1.38M
Income Tax - Current - Foreign
(42.00K) 12.00K 3.00K 8.00K
Income Tax - Deferred - Domestic
- - 1.21M 102.66M
-
Income Tax - Deferred - Foreign
- - - -
-
Income Tax Credits
- - - -
-
Equity in Earnings of Affiliates
- - - -
-
Other After Tax Income (Expense)
- - - -
-
Consolidated Net Income
(8.47M) (72.45M) (56.55M) 22.12M
Minority Interest Expense
(3.20M) (14.78M) (16.14M) 5.49M
Net Income
(5.28M) (57.67M) (40.42M) 16.63M
Net Income Growth
-20.82% -993.19% +29.91% +141.14%
Net Margin Growth
-0.82% -12.56% -10.41% +1.92%
Extraordinaries & Discontinued Operations
- - - -
-
Discontinued Operations
- - - -
-
Net Income After Extraordinaries
(5.28M) (57.67M) (40.42M) 16.63M
Preferred Dividends
- - - -
-
Net Income Available to Common
(5.28M) (57.67M) (40.42M) 16.63M
EPS (Basic)
-0.1415 -1.3748 -0.8869 0.3135
EPS (Basic) Growth
-8.26% -871.59% +35.49% +135.35%
Basic Shares Outstanding
37.28M 41.94M 45.57M 53.04M
EPS (Diluted)
-0.1857 -1.3748 -0.8869 0.3135
EPS (Diluted) Growth
-42.08% -640.33% +35.49% +135.35%
Diluted Shares Outstanding
61.26M 41.94M 45.57M 53.04M
EBITDA
6.10M (34.86M) (32.01M) 61.67M
EBITDA Growth
-73.52% -671.87% +8.17% +292.64%
EBITDA Margin
+0.94% -7.59% -8.25% +7.13%

Snapshot

Average Recommendation OVERWEIGHT Average Target Price 15.429
Number of Ratings 8 Current Quarters Estimate 0.202
FY Report Date 03 / 2026 Current Year's Estimate 0.991
Last Quarter’s Earnings 0.235 Median PE on CY Estimate N/A
Year Ago Earnings 0.141 Next Fiscal Year Estimate 1.213
Median PE on Next FY Estimate N/A

Earnings Per Share

This Quarter Next Quarter This Fiscal Next Fiscal
# of Estimates 7 7 8 7
Mean Estimate 0.20 0.20 0.99 1.21
High Estimates 0.29 0.27 1.17 1.46
Low Estimate 0.13 0.13 0.84 0.95
Coefficient of Variance 25.86 24.18 11.13 15.50

Analysts Recommendations

Current 1 Month Ago 3 Months Ago
BUY 6 6 6
OVERWEIGHT 0 0 0
HOLD 2 2 2
UNDERWEIGHT 0 0 0
SELL 0 0 0
MEAN Overweight Overweight Overweight

Insider Actions for Mediaalpha Inc - MAX

Date Name Shares Transaction Value
Nov 21, 2025 Patrick R. Thompson See Remarks 882,560 Payment of exercise price or tax liability by delivering/withholding secs incident to the receipt/exercise/vesting pursuant to Rule 16b-3 Non-derivative transaction at $12.42 per share 10,961,395.20
Nov 21, 2025 Patrick R. Thompson See Remarks 890,893 Payment of exercise price or tax liability by delivering/withholding secs incident to the receipt/exercise/vesting pursuant to Rule 16b-3 Non-derivative transaction at $12.42 per share 11,064,891.06
Nov 21, 2025 Patrick R. Thompson See Remarks 895,259 Payment of exercise price or tax liability by delivering/withholding secs incident to the receipt/exercise/vesting pursuant to Rule 16b-3 Non-derivative transaction at $12.42 per share 11,119,116.78
Nov 21, 2025 Patrick R. Thompson See Remarks 900,517 Payment of exercise price or tax liability by delivering/withholding secs incident to the receipt/exercise/vesting pursuant to Rule 16b-3 Non-derivative transaction at $12.42 per share 11,184,421.14
Nov 21, 2025 Patrick R. Thompson See Remarks 904,363 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 21, 2025 Patrick R. Thompson See Remarks N/A Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 21, 2025 Steven M Yi See Remarks; Director 2,999,330 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 21, 2025 Eugene Nonko Director 18,294 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 21, 2025 Eugene Nonko Director 1,127,848 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 21, 2025 Steven M Yi See Remarks; Director 18,294 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Amy Yeh Chief Technology Officer 43,229 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Amy Yeh Chief Technology Officer 26,516 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Keith Cramer Chief Revenue Officer 187,394 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Keith Cramer Chief Revenue Officer 192,697 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Keith Cramer Chief Revenue Officer 197,169 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Keith Cramer Chief Revenue Officer 5,210 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Keith Cramer Chief Revenue Officer 26,516 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Amy Yeh Chief Technology Officer 5,210 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Amy Yeh Chief Technology Officer 414,662 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00
Nov 20, 2025 Amy Yeh Chief Technology Officer 409,859 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 0.00

Mediaalpha Inc in the News