Suzanne Zionts

Latest from Suzanne Zionts

Food Trucks' Rocky Roads to Success

With the current craze in drive-by-dining, small business owners should consider all the facts before they hit the road. Here are some firsthand accounts of running a restaurant on wheels.

Tips for Selling Your Product at a Farmers Market

Farmers markets can provide an ideal setting to establish customers and create brand awareness, but experts warn small business owners taking their goods to market must have a thick skin, extreme discipline and a strong ability to connect with customers.

The Group Coupon Conundrum for Small Business

Bargain-hungry consumers continue to gobble up daily deal offerings, but the cost of getting new clients in the door at a heavily discounted price may not be the right financial choice for every small business.

Greatest Gifts of 2011 for Small Business

With the economic recovery seemingly stuck in neutral, 2011 was a tough year for many small business owners. But 2011 had it's bright spots through the economic storm clouds. Here's what small businesses across the nation say were the highlights of their year.

Are You Using Social Media to Your Advantage?

It’s hard to keep up with the developments coming out of the social media world, but it's important to use these tools to your advantage to grow and establish your business’s brand.