Wall Street Journal Editorial Page Assistant Editor James Freeman and Digital Trends Editor in Chief Jeremy Kaplan discuss what's to expect from the big tech antitrust hearing.
Amazon is expected to make nearly $13 billion in net U.S. advertising revenue by the end of 2020, according to June 22 data from market research company eMarketer.
The e-commerce giant made more than $10 billion in net U.S. ad revenue in 2019. That's a 23.5 percent change year-over-year from Amazon's $12.75 billion net ad revenue in 2020, eMarketer reported.
AMAZON CEO WILL TELL ANTITRUST COMMITTEE THAT BIG ISN'T BAD
Prime Video is an Internet video on demand service that is developed, owned, and operated by Amazon. (iStock)
Amazon is the fastest-growing ad platform in the U.S. behind Facebook and Google, though eMarketer estimates that the company's growth will be "severely depressed...compared with earlier expectations."
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The retail website's market share is also expected to grow from 7.8 percent to 9.5 percent, according to eMarketer. Amazon is worth more than $1.5 trillion at $3,019.00/share as of Wednesday, making it the third-largest U.S. company by market capitalization.
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