New Jersey rocker Jon Bon Jovi is lending his name to a middle-class advocacy group led by a potential gubernatorial hopeful.
Philip Murphy announced the launch Monday of New Start New Jersey, a group that seeks to influence policy to strengthen New Jersey's middle class. Murphy is a former ambassador to Germany and worked for Goldman Sachs for 20 years. Murphy has said he's considering running for governor.
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Former governors Brendan Byrne and Tom Kean were among those attending the event staged at the New Jersey Institute of Technology.
Murphy says three-quarters of New Jersey residents consider themselves middle-class. But a survey his group conducted found that two-thirds of them feel they are just getting by, while 9 percent feel they're falling behind.