Americans To Spend 25% More Over Thanksgiving Weekend Versus Last Year, Says Deloitte

Americans plan to spend $369 over the Thanksgiving weekend, nearly 25% more than last year, according to the latest research from Deloitte. The research also found that online shopping is gaining popularity. Fifty-seven percent of people plan to shop over the weekend, with 59% of those shoppers saying they'll shop online, up from 52% in 2014. And while 14% plan to head to stores on Thanksgiving Day, 24% said they'll do so online. Two-thirds of Thanksgiving weekend shoppers said they'll shop on Black Friday while 52% said they'll shop on Cyber Monday. See also: Longer promotions will weaken Black Friday's impact says Credit Suisse