80% of Prospects Choose an Advisor Simply Because of The “Like” Factor

By Rachel Staggs via Iris.xyz I know through the client research that I do, what clients are thinking before they meet you [Financial Adviser]. Will they listen to us? Will we like him/her? How do we know we can really trust them? All the typical concerns a potential client might have. What’s interesting about the findings of the…Click to read more at ETFtrends.com.