It can be challenging to find and hire quality employees right now.
The labor pool is shrinking â€“ and will likely get smaller. According to Fridayâ€™s Labor Department jobs report, the unemployment rate ticked up slightly to 4.7% and the workforce added 2.2 million jobs in 2016.
â€œThe jobs report today indicated that the economy is still in a moderate expansionâ€¦ What that means for employers is the pondâ€™s getting smaller and itâ€™s harder for people to find and attract the people they need,â€ Adam Robinson, co-founder and CEO of Hireology, told FOXBusiness.com.
Founded in 2010 and now serving 4,000 businesses, Hireology is a technology company whose hiring and retention platform allows business to build and maintain their teams.
â€œCompanies need to treat recruiting like a sales process because it is. So if you are trying to attract customers or job applicants to your business, you need to market to them in a way that connects,â€ Robinson adds.
And for one demographic, millennials, thatâ€™s especially true.
â€œThe millennial workforce is the workforce,â€ Robinson said.
In fact, in 2015 millennials became the largest generation in the U.S. labor force at 34%, according to Pew Research.
â€œThe myth is that millennial demographic or Gen Z demographic is that they are lazy and job hoppers â€¦ thatâ€™s just not true. What they are is they have high expectations and they expect to be inspired and they know their skills are valued,â€ says Robinson.
So how do you hire and maintain the millennial workforce for your company? Be sure to watch Robinsonâ€™s full interview above!