McDonald's February Sales Slip on U.S. Weakness

By RetailFOXBusiness

McDonald’s (NYSE:MCD) said Monday its global same-store sales were down 0.3% in February, as weak results in the U.S. and Japan offset growth in Europe.

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The fast-food chain reported a 0.6% decline in systemwide sales, which rose 2.2% excluding currency fluctuations.

U.S. same-store sales, which includes restaurants open at least 13 months, fell 1.4% amid “challenging industry dynamics” and harsh weather this winter, the company said.

Strong results in the U.K. helped the European segment post 0.6% growth in comparable store sales. France also booked positive sales last month.

Same-store sales in McDonald’s Asia/Pacific, Middle East and Africa region were 2.6% lower, largely due to declines in Japan. The Oakbrook, Ill.-based company said it will look to improve menu variety, among other moves, to improve the segment’s results.

In January, McDonald’s reported roughly flat fourth-quarter earnings on worse-than-expected sales.

Shares ticked 15 cents lower to $95.35 in pre-market trading.

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