Tyson Foods Under Fire As Second Video Shows Chicken Abuse
The move comes nearly three years after SeaWorld came under fire for its treatment of killer whales and their trainers in the documentary ”Blackfish.”
“SeaWorld’s stock went from the mid-forties to the teens after that documentary came out,” Pacelle says.
In May, Ringling Bros. and Barnum & Bailey Circus announced they will stop using elephants in their shows after several animal right groups repeatedly criticized them for their treatment of animals.
Luxury fashion designer Giorgio Armani also took a stand against animal cruelty this year by pledging to end his company’s relationship with fur. The designer’s Fall/Winter 2016 collection will no longer use real animal fur.
“We think there is now an incredible opportunity for companies to do the right thing and to market themselves and sell themselves as socially responsible,” Pacelle says.
He also adds while change is in the air, there is still a lot of work that needs to be done.
“There are a number of issues that keep me up. One of them is an international issue, which is the killing of millions of dogs in South Korea for dog meat. We have discovered that there are over 17,000 dog meat farms in that country.”
Another big issue for 2016 he says will be to end animal testing for cosmetics and drug efficacy.
“I think every area – as I say in my book – where animals are at risk and they’re being harmed, is ripe for disruption.”