Friday was another record day for the Dwo, and for the first time in three months, all 10 sectors in the S&P 500 ended the week in green.
And it was the most buzzed about story of the month: Alibaba's IPO -- the biggest ever.
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Founder and CEO Jack Ma was on hand at the New York Stock Exchange to see his company's trading debut. With it, he became China's richest man in one day -- not surprisingly the floor was teaming with people to witness the historic event. The stock opened at $92.70 -- higher than most people expected. It then spiked immediately, only to dip a little throughout the day. Alibaba shares closed up 38%, at $93.89.
And while China's e-commerce giant should have been the biggest story of the day, in the last hour of the trading day, NFL commissioner Roger Goodell addressed the media about the league's abuse scandal. Goodell admitted he was wrong in the way he handled the scandal, saying abusive behavior will no longer be tolerated in the NFL and that new rules and procedures would be implemented for player conduct. When asked if he had any plans to resign, Goodell firmly stated "no." He believes he has the backing of the 32 owners in the league.
NFL sponsors like Anheuser-Busch, McDonald's, Visa and Campbell's Soup have all come out to express their disappointment over the scandal. Proctor and Gamble pulled its crest on field activities with the NFL -- and will donate $100,000 to women's breast cancer awareness. FOX Business will continue to monitor this story as it develops.
Now, here is what you need to watch for next week: On Monday we get existing home sales numbers; Tuesday, purchasing managers index numbers are released. New home sales come out on Wednesday, durable goods orders data are on Thursday, and finally on Friday, we have a new revision of second quarter GDP.
Be sure to check out all of today's interviews on FOXBusiness.com/OnCall and tune into Countdown to the Closing Bell every week day at 3 p.m. ET.