american rebel holdings inc - AREB

AREB

Close Chg Chg %
0.70 -0.02 -2.72%

Closed Market

0.68

-0.02 (2.72%)

Volume: 1.05M

Last Updated:

Jan 9, 2026, 4:00 PM EDT

Company Overview: american rebel holdings inc - AREB

AREB Key Data

Open

$0.72

Day Range

0.65 - 0.72

52 Week Range

0.65 - 1,385.00

Market Cap

$5.06M

Shares Outstanding

6.66M

Public Float

6.65M

Beta

0.83

Rev. Per Employee

N/A

P/E Ratio

N/A

EPS

-$2,673.66

Yield

0.00%

Dividend

N/A

EX-DIVIDEND DATE

SHORT INTEREST

N/A

AVERAGE VOLUME

338.26K

 

AREB Performance

1 Week
 
-11.24%
 
1 Month
 
-33.50%
 
3 Months
 
-84.52%
 
1 Year
 
-67.22%
 
5 Years
 
-91.69%
 

AREB Analyst Ratings

  • Sell
  • Under
  • Hold
  • Over
  • Buy
Number of Ratings 1
Full Ratings ➔

About american rebel holdings inc - AREB

American Rebel Holdings, Inc. engages in the design and marketing of branded safes, and personal security and self-defense products. It also designs and manufactures branded apparel and accessories. The company was founded on December 15, 2014 and is headquartered in Nashville, TN.

AREB At a Glance

American Rebel Holdings, Inc.
218 3rd Avenue North
Nashville, Tennessee 37201
Phone 1-833-267-3235 Revenue 11.42M
Industry Apparel/Footwear Net Income -17,604,364.00
Sector Consumer Non-Durables Employees N/A
Fiscal Year-end 12 / 2025
View SEC Filings

AREB Valuation

P/E Current N/A
P/E Ratio (with extraordinary items) N/A
P/E Ratio (without extraordinary items) N/A
Price to Sales Ratio 0.227
Price to Book Ratio N/A
Price to Cash Flow Ratio N/A
Enterprise Value to EBITDA -1.087
Enterprise Value to Sales 1.149
Total Debt to Enterprise Value 0.824

AREB Efficiency

Revenue/Employee N/A
Income Per Employee N/A
Receivables Turnover 9.753
Total Asset Turnover 1.06

AREB Liquidity

Current Ratio 0.414
Quick Ratio 0.116
Cash Ratio 0.019

AREB Profitability

Gross Margin -2.322
Operating Margin -107.004
Pretax Margin -154.15
Net Margin -154.15
Return on Assets -163.368
Return on Equity N/A
Return on Total Capital -553.514
Return on Invested Capital N/A

AREB Capital Structure

Total Debt to Total Equity N/A
Total Debt to Total Capital 339.96
Total Debt to Total Assets 108.056
Long-Term Debt to Equity N/A
Long-Term Debt to Total Capital 74.586
  • Income Statement
  • Balance Sheet
  • Cash Flow Statement

Annual Financials for American Rebel Holdings Inc - AREB

Collapse All in section
All values USD millions. 2021 2022 2023 2024 5-year trend
Sales/Revenue
986.83K 8.45M 16.00M 11.42M
Sales Growth
-21.41% +756.26% +89.33% -28.62%
Cost of Goods Sold (COGS) incl D&A
815.77K 6.56M 14.30M 11.69M
COGS excluding D&A
- - - -
-
Depreciation & Amortization Expense
3.64K 50.09K 104.23K 145.55K
Depreciation
3.64K 50.09K 104.23K 95.55K
Amortization of Intangibles
- - - 50.00K
-
COGS Growth
-19.57% +704.08% +118.06% -18.30%
Gross Income
171.05K 1.89M 1.69M (265.18K)
Gross Income Growth
-29.16% +1,005.11% -10.35% -115.65%
Gross Profit Margin
+17.33% +22.37% +10.59% -2.32%
2021 2022 2023 2024 5-year trend
SG&A Expense
3.48M 6.95M 10.46M 11.95M
Research & Development
330.35K 746.87K 132.53K 385.80K
Other SG&A
3.15M 6.21M 10.33M 11.57M
SGA Growth
+15.57% +99.67% +50.42% +14.30%
Other Operating Expense
- - - -
-
Unusual Expense
725.72K 1.38M 608.82K 1.42M
EBIT after Unusual Expense
(4.04M) (6.44M) (9.37M) (13.64M)
Non Operating Income/Expense
- 5.58K 5.68K 7.54K
Non-Operating Interest Income
- 5.58K 3.78K 1.36K
Equity in Earnings of Affiliates
- - - -
-
Interest Expense
2.06M 708.69K 363.57K 3.97M
Interest Expense Growth
-10.08% -65.63% -48.70% +991.82%
Gross Interest Expense
2.06M 708.69K 363.57K 3.97M
Interest Capitalized
- - - -
-
Pretax Income
(6.10M) (7.14M) (9.73M) (17.60M)
Pretax Income Growth
-1.97% -17.12% -36.24% -80.90%
Pretax Margin
-618.04% -84.54% -60.83% -154.15%
Income Tax
- - - -
-
Income Tax - Current - Domestic
- - - -
-
Income Tax - Current - Foreign
- - - -
-
Income Tax - Deferred - Domestic
- - - -
-
Income Tax - Deferred - Foreign
- - - -
-
Income Tax Credits
- - - -
-
Equity in Earnings of Affiliates
- - - -
-
Other After Tax Income (Expense)
- - - -
-
Consolidated Net Income
(6.10M) (7.14M) (9.73M) (17.60M)
Minority Interest Expense
- - - -
-
Net Income
(6.10M) (7.14M) (9.73M) (17.60M)
Net Income Growth
-1.97% -17.12% -36.24% -80.90%
Net Margin Growth
-618.04% -84.54% -60.83% -154.15%
Extraordinaries & Discontinued Operations
- - - -
-
Discontinued Operations
- - - -
-
Net Income After Extraordinaries
(6.10M) (7.14M) (9.73M) (17.60M)
Preferred Dividends
- - - -
-
Net Income Available to Common
(6.10M) (7.14M) (9.73M) (17.60M)
EPS (Basic)
-545400.0006 -107591.6251 -17140.41 -6138.2
EPS (Basic) Growth
+38.09% +80.27% +84.07% +64.19%
Basic Shares Outstanding
11.182220000000001 66.39111 567.7642216545 2.87K
EPS (Diluted)
-545400.0006 -107591.6251 -17140.41 -6138.2
EPS (Diluted) Growth
+38.09% +80.27% +84.07% +64.19%
Diluted Shares Outstanding
11.182220000000001 66.39111 567.7642216545 2.87K
EBITDA
(3.31M) (5.01M) (8.66M) (12.07M)
EBITDA Growth
-22.05% -51.56% -72.76% -39.42%
EBITDA Margin
-335.20% -59.33% -54.14% -105.73%

Insider Actions for American Rebel Holdings Inc - AREB

Date Name Shares Transaction Value
Apr 9, 2025 HRT Financial LP (US) 171,658 Open market or private purchase of non-derivative security Non-derivative transaction at $12.06 per share 2,070,195.48
Apr 9, 2025 HRT Financial LP (US) 9,994 Open market or private sale of non-derivative or derivative security Non-derivative transaction at $13.31 per share 133,020.14
Apr 9, 2025 HRT Financial LP (US) N/A Open market or private purchase of non-derivative security 0.00
Apr 9, 2025 HRT Financial LP (US) 8,254 Open market or private purchase of non-derivative security 0.00

American Rebel Holdings Inc in the News