FIFA sponsor Coca-Cola has told soccer's governing body to appoint an independent commission to lead the reform process required to clean up the scandal-ridden organization.
The soft drinks giant wrote to FIFA asking for a third-party commission, overseen by "one or more eminent, impartial leaders," to look at how the organization can regain its credibility and the trust of fans.
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The most significant intervention yet by a FIFA sponsor was revealed in a letter to The International Trade Union Confederation, which is part of the New FIFA Now movement. Coca-Cola has sponsored FIFA since 1974 with its branding prominent at World Cups.
FIFA is still reeling from the indictment of 14 people in a U.S. investigation into soccer corruption, including two of world soccer's now-ousted vice presidents.
Four days after being re-elected, Sepp Blatter announced plans last month to quit as FIFA president. FIFA's executive committee will decide on an election date at a meeting on Monday.