Tech exec found dead after kidnapping from Santa Cruz home

Authorities in Santa Cruz County, California confirmed late Wednesday that a body found late Tuesday is that of tech executive Tushar Atre. The 50-year-old founder of AtreNet Inc, was abducted from his home on Pleasure Point Drive in Santa Cruz around 3 a.m. Monday morning.

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The Santa Cruz County Sheriff’s Office said in a press release that "The investigation is still ongoing, but we have reason to believe the motive was robbery."

Several media outlets have called Atre a millionaire.

Police received a 911 call from witnesses who were present inside the home when Atre was reportedly taken, officials said.

Hours later, investigators found the missing SUV and a dead body inside.

In 1996, Atre founded AtreNet, a “boutique web design agency specializing in corporate websites for top Silicon Valley clients,” according to his Twitter page.

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Police on Wednesday said they believed more than one suspect was involved in Atre’s abduction.

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