NFL, Canada's CTV hopeful for favorable Super Bowl ad ruling
OTTAWA, Ontario – The company that owns the right to broadcast the Super Bowl in Canada and the NFL went back to court Wednesday in an effort to reverse a decision banning the substitution of Canadian ads over American ones during the game.
Bell Media, which owns CTV, and the NFL formally filed notices of appeal of a recent court ruling upholding the ban, but made clear they're hoping the government of Prime Minister Justin Trudeau will intervene before the case is heard.
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