By Jessica Toonkel and Ashley Lau
After her firing Tuesday from Bank of America's <BAC.N> wealth management unit, it's likely the 46-year-old executive will jump to a money-management firm or private equity firm, said recruiters, industry executives and people who know her personally.
Krawcheck has been approached by a number of money management firms, and is weighing some opportunities, said one person who claimed to be familiar with her thoughts.
Krawcheck declined to comment.
The end of her tenure at two big but troubled banks may reflect personal tensions with bosses but her charm and the bottom-line success she enjoyed at both companies should hold her in good stead on a job search, they added.
"Her marquee name and presence would be a help to a fund company" that uses big brokerage firms to distribute its investment products, said Mark Elzweig, a New York-based recruiter of retail brokers.
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Krawcheck began her career as a research analyst at Salomon Brothers, was briefly a corporate finance associate at Donaldson, Lufkin & Jenrrete, and climbed the commercial banking research ladder at Sanford C. Bernstein & Co to become chief executive of the vaunted research firm before being wooed by Citigroup.
Recruiters without specific knowledge of her plans said that AllianceBernstein L.P. <AB.N> -- the current iteration of the firm where she built her reputation -- and Legg Mason Inc <LM.N> are strong possibilities for Krawcheck. Both have strong reputations but have been struggling with investment performance in recent years and suffering from client withdrawals.
"Taking her on at the top would be a significant risk," one recruiter said.
John Meyers, a spokesman at AllianceBernstein, declined to comment. Mary Athridge, a spokeswoman at Legg Mason, said the firm doesn't comment on speculation.
Neither company is known to be looking for replacements for their top executives.
Krawcheck has certainly caught the attention of powerful Wall Street executives. In the fall of 2002, Sanford "Sandy" Weill recruited her as chief executive of Citi Smith Barney with the charge of restoring the unit's reputation after a scandal over biased stock research.
One year later, Krawcheck was out.
Client assets and revenue steadily climbed under her watch, even as the commercial bank's fortunes suffered a battering from its ill-fated purchase of Countrywide Financial in 2007. In the first half of this year, net income at the global wealth management unit, including Merrill Lynch, rose 35 percent from a year earlier to $1.04 billion. Bank of America had a $6.8 billion net loss in that period.
Krawcheck and commercial banking chief Joe Price, however, became the first major victims of a restructuring that Bank of America Chief Executive Brian Moynihan announced last week as part of his attempt to simplify operations, restore capital and slash expenses. Krawcheck's position was also eliminated, and the private banking, asset management and brokerage operations she ran now report into David Darnell, a longtime commercial banking executive at BofA who was promoted to co-chief operating officer of the company.
"Moynihan wanted more control over what she was doing," said a recruiter familiar with Merrill executives.
At a pure asset management firm, Krawcheck might be able to shake off Wall Street's insatiable demand to meet very short-term goals and the cultural management wars endemic to big financial companies, recruiters said. At Bank of America, for example, Krawcheck had to manage executives running Merrill Lynch, U.S. Trust's private bank and Merrill's private bank -- each of which were generally pursuing the same group of very wealthy individuals.
Some observers say another likely possibility is for Krawcheck to become a deal-maker at a private equity firm, where her charm and savvy would serve equally well.
"She's smart, attractive, and would play well with the investor community," said Gary Goldstein, a Wall Street recruiter who touts Carlyle Group, Kohlberg Kravis Roberts & Co and Bain & Co as potential landing places for Krawcheck.
He said he had no specific knowledge of her plans.
Regardless of where she goes, Krawcheck will likely be spending several months working out her severance.
At a minimum, according to Bank of America's 2010 proxy filing with regulators, Krawcheck will receive between $2.4 million and $4.7 million in stock grants if she is let go -- at a time when BofA shares are worth about half their trading value at the end of 2010.
Based on her past history and that of other fired executives, Krawcheck could take home as much as $5 million to $10 million after negotiations, although Bank of America's parlous financial state may make a monster payout tough.
"Ten million wouldn't sound ridiculous in the old world, but we are in a very different world right now and the bank is talking about laying off over 40,000 people," said Steven Hall, managing director of Steven Hall & Partners, a New York-based executive compensation consultant.
Krawcheck's full severance will depend on whether her departure is characterized as an involuntary termination without cause or a workforce reduction.
"That's the starting point for the negotiations," Hall said. "Her lawyers will probably ask for something much higher."
(Reporting by Jessica Toonkel and Ashley Lau; editing by Jennifer Merritt, Bernard Orr)