J.C. Penney To Open At 3 P.m. On Thanksgiving Day

J.C. Penney Co. Inc. said it will open stores at 3 p.m. on Thanksgiving Day to kick off its Black Friday sale. Deals will be available online all day with free shipping on orders of $50 or more. The retailer joins the growing list of retailers announcing Thanksgiving openings including Target Corp. , Macy's Inc. and Best Buy Co. Inc. . J.C. Penney also announced on Wednesday that it beat third-quarter same-store sales estimates with a 6.4% increase and settled a class action lawsuit that accused the company of false advertising. J.C. Penney shares are up 2% over the past three months compared with a 0.2% decline for the S&P. The company will report third-quarter earnings on Friday.