Here's LinkedIn's New Strategy to Boost Mobile Engagement

At LinkedIn's Talent Connect conference in Anaheim recently, the company took the wraps off a new mobile app it's been working on. The new version is a complete revamp of LinkedIn's flagship mobile app, and its main goal is to make users spend more time with the company on their mobile devices.

According to data from Evercore ISI, first reported by The Wall Street Journal, LinkedIn's U.S. users only engage with the social media company through its app 17% of the time. To fix this, LinkedIn's new app will divide content into new sections, make searching for jobs and contacts easier, and focus much more on messaging.

Click on the video below to see all of the changes to LinkedIn's new app.

Here's LinkedIn's New Strategy to Boost Mobile Engagement from

The article Here's LinkedIn's New Strategy to Boost Mobile Engagement originally appeared on Fool.com.

Chris Neiger has no position in any stocks mentioned. The Motley Fool owns shares of and recommends Facebook and LinkedIn. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.