ETF Launches to Offer Exposure to Brands with Unrealized Value

A new exchange traded fund (ETF) launched Tuesday on the New York Stock Exchange that identifies and offers exposure to strong brands with unrealized value. The launch of Brand Value ETF (NYSE: BVAL) comes from Exponential ETFs and Brandometry, which is designed to outperform the broader market by identifying companies with brands whose latent value…Click to read more at ETFtrends.com.