Carnival Cruise trades cruise for teen's Snapchat handle

Carnival Cruise rolled into a small Virginia town this week on the hunt for a local teen and his coveted Snapchat handle @CarnivalCruise.

The company surprised 15-year-old Darian Lipscomb at his Prospect, Virginia, home Tuesday night after peppering the town with signs asking "Hey Prospect, does anyone know Darian?"

The Richmond Times-Dispatch reports the company offered to trade Lipscomb a free trip for his family abroad its newest ship, Carnival Horizon, in exchange for his Snapchat handle. The net worth of the trip is about $5,000.

Organizers say Lipscomb will receive customized surprises throughout the trip, which will be documented on the cruise's social channels.

The Dispatch reports the company said the trade was a fun way to claim the handle and reward a 'superfan.'

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Information from: Richmond Times-Dispatch, http://www.richmond.com