12 Warren Buffett Quotes You've Never Heard Before (Plus 1 from Charlie Munger)

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Harriman House has just done Buffettologists everywhere a service, publishing an annotated transcript of a symposium held twenty years ago in New York featuring Berkshire Hathaway Inc. CEO Warren Buffett and vice-chairman Charlie Munger, and a small circle of academics and investors (spotted in the photo gallery: a young Bill Ackman!). For those of you who don't face Omaha, NE daily for prayer, here's my selection of 11 of the best Warren Buffett quotes (plus two from Charlie).

On the role of the board

"As a stockholder, I'm really only interested in the board accomplishing two ends. One is to get a first class manager and the second is to intervene in some way when even that first class manager will have interests that are contrary to the interests of the owner."

On what to do with an average CEO

"If you get that first class chief executive -- which is a top priority -- he doesn't have to the best in the world, just a first class one. ... [Y]ou may be able to turn a '5' into a '5 ' or something by having him consult with lots of other CEOs and get a lot of advice from the board. But my experience is that you don't turn a '5' into an '8.' I think you're better off getting rid of the '5' and going out and acquiring an '8.'"

On the relative impact of excessive compensation

"The compensation question where the first class executive could be in conflict with the owners, I think it gets abused some but don't think that it amounts to that much when compared with the other two questions -- getting the right one and also the question of acquisitions."

On the relative impact of bad acquisitions

"[I]n the end, the big, dumb acquisitions are going to cost shareholders far, far more money than all of the other stuff."

On the ultimate justification for bad acquisitions

"I would say that more dumb acquisitions are made in the name of strategic plans than any other."

On the intractability of the rubber stamp

"I have seen board after board approve deals that afterwards the board members say, 'You know, I really didn't think it was a very good idea but what could we do about it?' And there should be a better mechanism. But I'm not sure what it is."

Charlie Munger on opportunity cost

"Everything should be done in terms of opportunity cost. Opportunity cost is so simple. If you're gonna make a new investment, your opportunity cost of the new investment is whatever the next best choice you have available is. Now, you go through life like that instead of with this gibberish, all I can say is it works better."

On Berkshire Hathaway's unique shareholder base

"Close to 90% of our shares are held by people with a tax basis of under $100 a share."

This was in 1996, but almost a decade later, at the 2006 Annual Meeting, Mr. Buffett showed his audience a slide with the percentage of shares that had turned over in the previous year, for Berkshire and a number of its large-capitalization peers:


Percent of Shares Outstanding Traded in a Year

General Motors


Wal-Mart Stores




General Electric


Berkshire Hathaway


Source: Whitney Tilson's notes from the 2006 Berkshire Hathaway annual meeting.

He then observed:

"I think Berkshire has lower turnover by some margin than any major company in the U.S. I put Wal-Mart up there because the Walton family owns more of Wal-Mart than I do of Berkshire, so [our low share turnover is] not just because of that. Our shareholders are long-term and loyal owners. We have the most honest-to-god attitude of ownership of any public company. People buy it to own it."

On liquidity

"In fact, the day we listed [Berkshire Hathaway on the New York Stock Exchange] I said to Jimmy McGuire, the specialist, 'I will consider you an enormous success if the next trade in this stock is about two years from now.' And they didn't seem to get enthused about that."

On the use of GAAP accounting data

"[T]he numbers as given to us by GAAP accounting are of sufficient utility to us so that we can make a judgment about buying a business without ever seeing whether a plant exists. We do it every day. We have spent billions of dollars utilizing public financials. But there are lots of financials we wouldn't utilize."

Charlie Munger on bankers' approach to accounting

"If you are disgusted with conventional accounting, you ought to see investment banking accounting: EBDA -- earnings before deducting anything."

On the potential for misuse of accounting data

"There is no question the leeway I have to report earnings as CEO of Berkshire is enormous. ... In an insurance company, the long-tail business in particular, you can paint any picture you want [with reserves], for a period that probably encompasses enough time to either buy out the public or to effecta major public offering."

On economic goodwill

"In most cases I would say the premium we pay above the net assets recorded on the books of the predecessor company overwhelmingly is for what we call economic goodwill. We don't even look at the plants. ... I have never seen the plants of [shoe company] H.H. Brown. We don't think in terms of appraising physical assets. We think in terms of economic goodwill. ... We only buy if we think [economic goodwill] is going to appreciate."

Incidentally, to prepare for the conference, the organizer, Lawrence Cunningham, carefully compiled Buffett's best writing from his Berkshire shareholder letters -- the centerpiece of the event. That work resulted in The Essays of Warren Buffett: Lessons for Corporate America. If you're even a semi-serious investor, you'll be doing yourself a great favor by reading it.

The article 12 Warren Buffett Quotes You've Never Heard Before (Plus 1 from Charlie Munger) originally appeared on Fool.com.

Alex Dumortier, CFA has no position in any stocks mentioned. The Motley Fool owns shares of and recommends Berkshire Hathaway (B shares). The Motley Fool owns shares of ExxonMobil and General Electric. The Motley Fool recommends General Motors. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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