YouTube is expanding into the pay TV market, with the help of Dish.
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The Google-owned video-sharing service is now available on Dish's Hopper 3 set-top box. The move makes Dish the only pay TV provider in the US to offer YouTube on a set-top box; it joins other Hopper apps like Netflix, Pandora, Vevo, and The Weather Channel.
"We designed Hopper 3 to be much more than a conventional set-top box," Dish vice president of product management Niraj Desai said in a statement. "By aggregating apps like YouTube and Netflix with live linear television, Hopper 3 is capable of serving as a household's comprehensive entertainment hub."
Dish pushed a software update to all Hopper 3 boxes last night, rolling out the YouTube app for everyone. Users can access it from channel 371, or by selecting the "Apps" button on the remote control. Once you fire up the YouTube app, you'll be able to search, browse and play videos, and log into your account, all without changing inputs or devices.
Thanks to this integration, Dish customers can also now use the YouTube app on their mobile device to beam videos directly to their Hopper 3.
"Forget about crowding around your mobile devices with friends to laugh at the latest viral videos and trying to configure HDMI cords to your TV when you want to follow along with your favorite online workouts," Dish wrote in a blog post. "You now have access to all available YouTube videos, including music and original content from creators across the globe, right on your Hopper."