Walmart isn't going to take this Prime Day thing sitting down.
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Ahead of Amazon's big sales event tomorrow, Walmart on Monday announced it is offering free shipping with no minimum purchase from now through Friday, July 15. Head over to Walmart.com to take advantage of the offer.
"At Walmart, we believe saving money every day is better than just one, and that all customers should save, not only some," the retailer said in a news release, taking a thinly veiled shot at Amazon's one-day sales event, available to members of its $99 yearly Prime service.
Aside from its free shipping offer, Walmart just rolled back prices on some popular tech items. The retailer is now offering a Samsung 55-inch 4K Ultra HDTV for $598 (down from $1,199), Lenovo's Flex i5 Laptop for less than $400 (was $699), Apple's iPhone 5s 16GB smartphone (with Straight Talk prepaid service) for just $149 (down from $450), Apple TV starting at $129 (was $149), and the Xbox One 500GB Gears of War Bundle with a bonus wireless controller and Minecraft for $279 (was $355).
Meanwhile, to take advantage of Amazon Prime Day, you'll need to be a Prime member or sign up for Amazon's service before tomorrow. Despite the lukewarm reaction to last year's event, Amazon says this will be "the biggest Amazon event ever" with more than 100,000 deals for Prime members.
This comes as Walmart last month formally rolled out its own version of Amazon Prime. The company is offering a free 30-day trial of its Prime-like ShippingPass service, which gives you free, unlimited two-day shipping on Walmart.com orders.