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Following its bold and ballsy decision to remove the headphone jack from its latest iPhone, Apple is getting rid of something else: security tethers in its retail stores. That's right, kleptomaniacs: If you want an iPhone for free, there's nothing beyond your own morals and the law stopping you from going to an Apple store and taking one.
The Cupertino tech giant this weekend reopened the doors of its newly renovated Regent Street store in London, England, where visitors can play around with the latest iPhones without unsightly and cumbersome security cables getting in the way, according to CNET.
"Apple says this is to allow people to hold them properly, try cases on them and even see how they feel in your pocket," CNET reports. If you try to take off with one, an alarm will sound and Apple will brick the device.
According to MacRumors, Apple is also offering this tether-free environment at its Yorkdale store in Toronto, Canada, and at two other stores in the UK. Whether Apple will unhook its iPhones at stores here in the US remains to be seen.
Meanwhile, Apple recently opened the doors of its new retail store in the heart of Silicon Valley.