YANGON, Myanmar – Uber is launching its private ride-hailing service in the Myanmar capital of Yangon, aiming to tap into one of the world's youngest and fastest-growing online markets.
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The launch Thursday follows Singapore-based GrabTaxi's debut by about two months.
Uber is one of the world's largest on-demand transportation platforms. It is seeking an alliance with the government to smooth acceptance of the use of private vehicles for commercial transport.
A taxi ride in Myanmar usually involves negotiating prices, no use of meters and a lack of air conditioning or seat belts. Using a ride-hailing app is still a relatively new concept, though the practice has been gaining in popularity.
Local travel services start-up Oway and Hello Cabs, a rival service run by a construction and auto dealership tycoon, also provide ride-hailing services.