Breitbart urges Kellogg's boycott over pulled ads

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  • FILE - This Feb. 1, 2012, file photo, shows Kellogg's cereal products, in Orlando, Fla. Conservative media outlet, Breitbart, is encouraging its readers to boycott Kellogg products after the cereal maker said it would no longer advertise on its site. The Kellogg Company cited “company values” in explaining its decision Tuesday, Nov. 29, 2016. On Wednesday, Breitbart launched a #DumpKelloggs petition calling for a boycott of the company. (AP Photo/John Raoux, File)

    FILE - This Feb. 1, 2012, file photo, shows Kellogg's cereal products, in Orlando, Fla. Conservative media outlet, Breitbart, is encouraging its readers to boycott Kellogg products after the cereal maker said it would no longer advertise on its site. ... The Kellogg Company cited “company values” in explaining its decision Tuesday, Nov. 29, 2016. On Wednesday, Breitbart launched a #DumpKelloggs petition calling for a boycott of the company. (AP Photo/John Raoux, File) (The Associated Press)

  • FILE - In this Oct. 7, 2016, file photo, Steve Bannon, former head of Breitbart News and campaign CEO for Republican presidential candidate Donald Trump, appears at a national security meeting with advisors at Trump Tower in New York. On Tuesday, Nov. 29, 2016, Kellogg's announced that it will no longer advertise on Breitbart.com, the website formerly run by Bannon, one of President-elect Donald Trump’s top aides. Breitbart has been condemned for featuring racist, sexist and anti-Semitic content. (AP Photo/ Evan Vucci, File)

    FILE - In this Oct. 7, 2016, file photo, Steve Bannon, former head of Breitbart News and campaign CEO for Republican presidential candidate Donald Trump, appears at a national security meeting with advisors at Trump Tower in New York. On Tuesday, Nov.... 29, 2016, Kellogg's announced that it will no longer advertise on Breitbart.com, the website formerly run by Bannon, one of President-elect Donald Trump’s top aides. Breitbart has been condemned for featuring racist, sexist and anti-Semitic content. (AP Photo/ Evan Vucci, File) (The Associated Press)

Breitbart is encouraging a boycott of Kellogg's products after the cereal maker said it would no longer advertise on the news and opinion website, formerly run by President-elect Donald Trump aide Steve Bannon.

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The Kellogg Company cited company "values" in explaining its decision; a spokeswoman said Thursday it has "nothing to do with politics."

Breitbart has been condemned for featuring racist, sexist and anti-Semitic content.

Breitbart said Kellogg's decision amounted to "economic censorship of mainstream conservative political discourse" and "as un-American as it gets." It launched a #DumpKelloggs petition Wednesday calling for a boycott of Kellogg's.

Breitbart said Kellogg's decision represents "an escalation in the war by leftist companies like Target and Allstate against conservative customers" and their values.

Target and Allstate also have reportedly pulled ads from the site.

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Traditionally, news organizations maintain a separation between their editorial and advertising operations in order to avoid potential conflicts.