Dannon Introduces New Yogurt With Non-GMO Ingredients

By Markets MarketWatch Pulse

Dannon Co., a subsidiary of Danone S.A , announced Thursday that it is introducing Dannon and Oikos branded yogurts with more natural and non-GMO ingredients. GMOs, or genetically modified organisms, are those whose genetic material has been altered. In addition, over the next several months the company will label all Dannon products that contain GMO ingredients. Beginning in 2017, Dannon will source milk for its Dannon, Oikos and Danimals brands from cows fed non-GMO feed. The move, which is expected to be complete by the end of 2018, will include the conversion of 80,000 acres of farmland to produce non-GMO crops for feed. Danone shares are up 6% for the year so far, while the S&P 500 is up 5.3% over the same period.

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