Apple Inc. reported record-breaking sales for the holiday season, with customers spending more than $1.1 billion on apps and in-app purchases. This was the biggest holiday season for the App Store and Jan. 1, 2016 broke the store's single-day record with customers spending more than $144 million. The most popular purchase categories were gaming, social networking and entertainment, including apps such as Minecraft, Snapchat and Clash of Clans as well as Netflix. "We are excited that our customers downloaded and enjoyed so many incredible apps for iPhone, iPad, Mac, Apple Watch and Apple TV, spending over $20 billion on the App Store last year alone," said Philip Schiller, Apple's senior vice president of Worldwide Marketing. Apple shares were down 2% Wednesday morning.
Continue Reading Below
Copyright © 2016 MarketWatch, Inc.