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Independent Consumer Protection Bureau

Card Add-on Products Stage a Comeback

Payment protection plans and other credit card "add-on" products got knocked down by a regulatory roundhouse punch in 2012, but analysts expect them to bounce back -- this time with tighter marketing pitches and lower prices."What I expect to see is better use of targeting," said Matt Simester, managing director at the card analyst Auriemma Consulting Group. "There is still a significant sector that would find value in these products."In fact, two top-10 issuers have either re-launched the products or announced plans to do so, and consumers say in surveys they continue to be offered the add-on products.Added costs, but where are benefits?The most common add-on is payment protection, also called debt protection, which usually costs less than 1% of your monthly balance. It is an insurance-like service that typically cancels minimum payments on your card for a period -- six months to two years -- if you lose your job or hit some other calamity.  Other once popular products sold to consume...

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