Salespeople, it’s time to start hearing the sleigh bells! Here are six ways to bring home more bacon just in time for the holidays.
Some of the most powerful business strategies and concepts come from marketing. And they can be applied to any individual, product or company. Here are seven to live by.
Small business owners can’t afford to ignore Facebook. Nearly all consumers use the Web to search for local businesses – and most of them are on Facebook.
If, like many small business owners, you have a business listing on Yelp but the reviews are less positive than you’d like, here are four proven ways to increase your star rating.
According to a recent study, each one of the more than 2.5 billion daily Internet users are “consumers wired with a certain digital ‘DNA.’” Here’s what you need to know.
On Thursday, ChooseEnergy named former ModCloth COO Kerry Cooper as its new CEO, and announced a $7.5 million round of funding from investors including Kleiner Perkins Caufield & Byers.
Here are 10 ideas you can use to reach a wider audience online, increase traffic to your site and boost sales.
Small businesses across the country are prepping for Small Business Saturday, a holiday shopping event falling right between Black Friday and Cyber Monday. Here’s how your business can get involved.
With a simple shift of perspective, you can stop being intimidated by your competitors and instead get leverage from their success. Here are five ways to do it.
If you are a small business owner, I want you to remember that a brilliant marketing strategy can be nullified over, seemingly, unrelated circumstances. Be sure these three things do not interfere with delivering on what you stand for.
Here are tips for making sure your pitch emails get noticed, and opened.
A study from American Express OPEN revealed that while more than half of small business owners pay themselves a regular salary, they are receiving an average salary of $68,000 annually, down from $72,000 a year ago.
Here is a list of 33 apps and tools that can help simplify your marketing efforts.
They are making a list, and checking it multiple times across the web. Does your marketing line up?
'No' might not mean ‘yes,’ but it can be valuable feedback to learn from. Here’s what to do with it.
In this era of social networks and real-time reviews, companies of all sizes rely on existing customers to spread the word about products or services. Here’s how to make it work for your business.
Here are four ways seasoned e-tailers are tackling the holiday season that might work magic for your small business.
Your shelves may be stocked, but savvy marketing for the holiday shopping season should start before that day of shoving and spending. Here are some tips.
When it comes to growing the business, a majority of small businesses say customer loyalty is the top way to increase revenues, according to a survey from Constant Contact.
There will be many instances when you don’t have a lot of time to grab someone’s attention. That’s why you need to be able to summarize the benefit of your business idea in a single, powerful sentence. Here are three tips.