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Star Alliance Girds for TAM Departure in Key Brazilian Market

Star Alliance is girding for the likely departure of Brazilian carrier TAM SA, which would leave the marketing and frequent flyer partnership without a foothold in the key Brazilian market.TAM, which recently merged with Chile's Lan Airlines SA to create Latam Airlines Group SA (LFL, LAN.SN), is expected to leave Star Alliance after Chilean regulators warned the merger could not take place if the new airline was part of the global marketing alliance. Two of Latam's key rivals in the region, AviancaTaca and Copa, are Star Alliance members."Eventually TAM will have to leave Star and from our standpoint, whenever that date comes, we need to come back and rebuild a proposition for Brazil," said Mark Schwab, Star Alliance's chief executive, on the sidelines of an airlines conference in Panama."We are very happy with the rest of our network in Latin America, but Brazil represents 40% of air travel in the region," he added.The group has a limited amount of options for Brazil. Gol Linhas Aerea...

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