Wednesday, April 7, 2010 as of 11:14 AM ET
Private label products or services are typically those manufactured or provided by one company for offer under another company's brand.
Read More at Wikipedia ›Macy's Inc will start selling some items from its private-brand collection directly to shoppers in China through a deal with a new online retailer that will allow it to gauge its long-term prospects there.
The department store chain said on Wednesday it will have a Macy's section on omei.com, a new China based e-commerce site operated by VIPStore Co Ltd.Macy's said it has also invested $15 million for a minority stake in VIPstore. Other investors include Intel Capital, the venture capital arm of Intel Corp.The Macy's section on omei.com should start selling some items in the retailer's I.N.C. private label collection, aimed at young fashion-conscious shoppers, next spring.The move is part of efforts by Macy's to take advantage of the popularity of its namesake stores and its upscale chain Bloomingdale's with international shoppers.Macy's Chief Executive Terry Lundgren said in a statement that there is "significant long-term opportunity internationally" for the two chains.Lundgren told R...Reynolds American Inc.'s (RAI) first-quarter earnings fell 29% as the tobacco company booked restructuring-related charges and as cigarette sales volume dropped more...
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Macy's Inc said on Wednesday it will start selling some items in its private brand assortment directly to shoppers in China through a deal with a new online retailer...
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'Your Name Professional Brands' provides beauty professionals everything they need to build a successful brand.
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