Frank Blake

In the aftermath of the Oklahoma tornado disaster that killed at least 24 people and damaged or destroyed as many as 13,000 homes, the calls for help are being answered.Major corporations have teamed with charities, and several, including Boeing (NYSE:BA), AT&T (NYSE:T), United Continental (NYSE:UAL) and PepsiCo (NYSE:PEP), have opened internal portals to allow employees and customers to donate directly to the relief through the Red Cross and Save the Children. Some companies are using their own balance sheets to funnel funds to non-profits directly involved with the cause.  Among the larger charities involved are Feeding America , which sent "truckloads of food" to Oklahoma victims, the Red Cross , which has deployed teams and shelters to the devastated city of Moore, as well as the Salvation Army and Save the Children .American Airlines is encouraging customers to donate to the Red Cross Oklahoma relief efforts by making a cash donation, and it is rewarding members with a one-time aw...

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