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How many Mercedes staff does it take to sell a car? The answer, in the luxury carmaker's German showrooms, is more than it takes to shift an Audi - just part of the cost gap Daimler wants to close with its premium rivals.Among the top three, Mercedes depends on its unprofitable company-owned dealerships for a bigger share of domestic sales than either Volkswagen's Audi or BMW, which rely more on franchises.Now, according to documents seen by Reuters, Chief Executive Dieter Zetsche is targeting the company's "own retail" operations as part of a promised 2 billion euro ($2.6 billion) savings drive.Daimler, already in talks to sell four German outlets, could mount a bigger sell-off if those transactions go well, a person familiar with the company's thinking told Reuters."Management wants to try this out to see exactly how it would work in practice," said the person, who asked not to be named."They are gathering experience that could serve as a blueprint," he said, adding "Zetsche is no fa...
Tesla Motors Inc, the automaker led by billionaire Elon Musk, overhauled financing strategy for the Model S electric sedan in response to criticism that its initial ...
A new study highlights a slew of major corporate brands, politicians and celebrities which may have bought thousands of fake Twitter followers, according to a New Yo...
Tesla Motors Inc Chief Executive Elon Musk said the electric carmaker on Friday will make a strategic announcement that according to a spokeswoman revolves around se...
Four of the biggest manufacturers in Europe's troubled auto industry reported a grim first-quarter performance in the region, signaling that its ever-shrinking car m...
Over the weekend, a friend and I were enjoying a couple of beers in my neighborhood. As we sat outside people watching, he drooled over every fancy car that drove by...
German car maker Daimler AG (DAI.XE) Wednesday said it plans to expand transmission production for Mercedes-Benz Cars in Romania.MAIN FACTS:-In total, Daimler plans ...
One of Britain's few economic bright spots - a 13-month run of increased car sales - may actually say more about the country's ills than it does about its growth pro...
Daimler AG (DAI.XE) said Wednesday its earnings will fall this year, missing its earlier expectations of a steady performance, as the continuing slump in demand for ...
Amazon.com Inc is known in the advertising industry as the "sleeping giant" because the world's largest Internet retailer harbors a trove of consumer-spending data t...
The Insurance Institute for Highway Safety ( IIHS ) just upgraded its Vehicle Research Center with a new positioning system that will allow more accurate vehicle cra...
Once again showing keen interest in whether multinational corporations can be sued in U.S. courts for alleged human rights abuses abroad, the U.S. Supreme Court agre...
The Supreme Court on Monday announced that it would consider Daimler AG's challenge to a lawsuit alleging a company subsidiary committed human-rights violations duri...
Car maker Mercedes Benz said on Monday workers at its South African assembly plant had gone on an illegal strike at the end of last week but had agreed to resume ope...
Auto Leasing A Car Better For Senior Citizens?Leasing a car may not be on a senior citizen's radar screen, but it may be a better option than buying a new car for so...
Bayer suggested there was room to lift prices at its high-tech plastics and chemicals business this year to counter soaring raw material costs that squeezed first qu...
Anyone not sold on the merits of real-time marketing should look no further than this year's Super Bowl. A simple tweet by Oreo during the 34-minute blackout in the Mercedes-Benz Super Dome ended up generating a flurry of positive publicity for the company.
Kevin Baillie, co-founder of a visual effects company that works on major motion pictures, had never been in a car like his new Tesla Model S electric sedan, but som...
German automaker Daimler is recalling 3,500 Mercedes-Benz Citan vans in Europe because of faulty airbags.A company spokesman said on Monday that window airbags will ...
The automotive industry's growing love affair with Mexico was celebrated here on Saturday as Audi executives laid the foundation stone for its first assembly plant i...
