With the economy shakier than ever, Steven M. Roge is betting on vacations evaporating--but cocktail hour? Not a chance.

"We don't pay attention to macroeconomic themes or tech analysis. This fund goes anywhere, invests anywhere," said Roge, the portfolio manager of the Roge Partners Fund (ROGEX)--he invests in people that he feels have a knack for making money.

One stock that Roge sees as a good investment in this rough financial climate is Diageo (DEO), the largest spirit owner on the globe with eight out of the 20 top brands.

“These are terrific [brands] that stand the test of time,” he said. “Guinness will be around for the next 100 years. Tanqueray and Johnnie Walker will be here when my grandchildren are around."

Roge explains how Paul Welsh, the company's CEO, has done a good job of spinning off assets and realizing Diageo's strengths.

Diageo "used to own Burger King," said Roge, "and then Welsh came in and said, ‘this is a spirits company, so let's get rid of these side thoughts.’"

"We [also] like companies with healthy balance sheets," he continued, "and now it's finally paying off… We always liked businesses without a lot of debt…We like to see how much cash is in the register at the end of the night".

Roge Partners Fund did sell its stake in Diageo at one point because "the fundamentals of business evaluation got ahead of itself," said Roge. But recently, it has gotten back into the Diageo action, buying the stock while it was at 52- week lows this past July.

"[With] the economy taking a downturn, most shareholders said people wouldn't go for the Smirnoff, that they would pick a store brand instead. They were wrong," said Roge.

Diageo makes up 1.5% of ROGEX.