Aug 07, 2008 (Hugin via COMTEX) ----London, UK - August 7, 2008 - Shine with the new Sony Ericsson T700, a phone with slim elegance that will help you stand out from the crowd. This flawless phone combines timeless design and premium features for the mainstream market. Snap a great shot with the 3.2 megapixel camera and share it with your friends on your blog or web page. Boogie to the beat from the exquisite sound of the built-in stereo speakers, or through your phone's colour-matched headset.

Be the envy of your friends with the T700. Building on the heritage of the style icon Sony Ericsson T610, the T700 has the robust set of must-have features that you'd expect from a Sony Ericsson phone - but with the slim elegance that takes centre stage in a premium handset. At just 10mm thin this phone has a timeless yet fresh Sony Ericsson design and is complete with a 3.2megapixel camera and self-portrait mirror - ideal for those who are always well groomed and take pride in their appearance and possessions.

"Become a real head turner with the T700" said Sven Totte, Head of Marketing for the design category at Sony Ericsson. "Sleek and shiny, the slim elegance of the T700 gives users a premium experience at a mid-range price point - perfect for the design conscious. Everyone who bought and adored the iconic T610 will be keen to get their hands on the new T700."

The T700 is the quick way to add more emotion when you're in motion. Download film clips and view in vivid colours thanks to the 2" TFT display.

The new T700 Hey, good looking

* The perfect slim elegant phone - slick stick design with premium metal finish * 3.2 megapixel camera - snap a great shot and share with your friends via your blog or web page * High quality stereo speakers - share your music with friends * Colour matched headset - colour co-ordinate your accessorie with your phone * High speed sharing - via the operator network or Bluetooth(TM) * 512MB memory card memory in box - and even more to expand * 2" TFT display - add more emotion when you're in motion, download film clips and view in vivid colours

The T700 is a slim elegant phone for the mass market - whether you want a phone that looks good or one that is perfect to show off in an important business meeting.

The T700 is a GSM/GPRS/EDGE 850/900/1800/1900 UMTS/HSDPA 2100 phone that will be available in selected markets in the colours Black on Silver, Black on Red and Shining Silver from early Q4 of 2008

- ENDS -

FOR MEDIA INFORMATION PLEASE CONTACT: Sony Ericsson Global Communications & PR Mattias Holm: +44 208 762 6065 General Press: +44 208 762 5858 E-mail: press.global@SonyEricsson.com Product images: www.sonyericsson.com/press

T700 At a glance

+--------------------------------------------------------+ | | T700 | |------------------------+-------------------------------| | Camera | 3.2 megapixel camera | | | Up to 3x digital zoom | | | Self-portrait mirror | | | Photo fix | | | Photo light | | | Video light | | | Video recording | | | Picture blogging | | | PictBridge printing | | | Photo feeds | | | x-Pict Story(TM) | |------------------------+-------------------------------| | Music/Entertainment | Bluetooth(TM) stereo (A2DP) | | | Media player | | | Stereo speakers | | | Mega Bass(TM) | | | Album Art | | | Music tones (MP3/AAC) | | | PlayNow(TM) | | | TrackID(TM) | | | 3D games | | | Java(TM) | | | FM Radio | | | Video streaming | | | Video viewing | |------------------------+-------------------------------| | Web/Internet | Access NetFront(TM) Web | | | browser | | | Web feeds | | | | |------------------------+-------------------------------| | Communication & | Speakerphone | | Messaging | Polyphonic ringtones | | | Vibrating alert | | | Video calling | | | Email | | | Picture messaging (MMS) | | | Predictive text input | | | Sound recorder | | | Text messaging (SMS) | | | Instant messaging | | | Microsoft(R) Exchange | | | ActiveSync(R) | |------------------------+-------------------------------| | Design | Navigation key | | | Torch functionality | | | Picture wallpaper | | | Wallpaper animation | |------------------------+-------------------------------| | Connectivity | Bluetooth(TM) technology | | | Modem | | | Synchronization | | | USB mass storage | | | USB support | |------------------------+-------------------------------| | Organizer | Alarm clock | | | Calculator | | | Calendar | | | Flight mode | | | Notes | | | Phone book | | | Stopwatch | | | Tasks | | | Timer | |------------------------+-------------------------------| | Location-based service | Geo tagging of photos | | | (cell-id) | | | Google Maps(TM) | |------------------------+-------------------------------| | Accessories | In-Box: | | | Battery | | | Battery Charger | | | 512MB Memory Stick | | | Micro(TM) (M2(TM)) | | | USB cable | | | Colour-matched stereo | | | portable handsfree | | | Sony Ericsson PC Suite | | | Media manager | | | User guide | | | | | | Optional: | | | Bluetooth(TM) Headset | | | HBH-PV703 | | | Small and powerful handsfree | | | solution offering great value | | | for money | | | | | | Power Pack CPP-100 | | | Convenient back-up for when | | | you are out of power | | | | | | Exercise Case IDC-32 | | | Carry and protect your phone | | | while exercising | |------------------------+-------------------------------| | Facts and Figures 1)2) | Size: 104 x 48 x 10 mm | | | | | | Weight: 78 grams | | | | | | Colours: | | | Black on Silver | | | Black on Red | | | Shining Silver | | | | | | Screen: 262,144 colour TFT | | | Resolution: 240 x 320 pixels | | | Size: 2.0 inches | | | | | | Phone memory: Up to 25MB | | | Memory Stick Micro(TM) | | | (M2(TM)) support | | | | | | Talk time GSM/GPRS: Up to 9.5 | | | hrs | | | Standby time GSM/GPRS: Up to | | | 370 hrs | | | | | | Talk time UMTS: Up to 4.5 | | | hours | | | Standby time UMTS: Up to 360 | | | hours | | | | | | Video talk time: Up to 2.5 | | | hours | | | | |------------------------+-------------------------------| | Availability and | Networks: | | versions | GSM/GPRS/EDGE | | | 850/900/1800/1900 | | | UMTS/HSDPA 2100 | | | Available in selected markets | | | from early Q4 2008. | +--------------------------------------------------------+

Legal

1) Facts and features may vary depending on local variant. 2) Talk and standby times are affected by network preferences, type of SIM card, connected accessories and various activities e.g. games. Kit contents and colour options may differ from market to market. The full range of accessories may not be available in every market.

(C) Sony Ericsson Mobile Communications AB, 2008.

The liquid identity logo, TrackID and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony, Memory Stick Micro and M2 are trademarks or registered trademarks of Sony Corporation. Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson. TrackID is powered by Gracenote Mobile MusicID. Gracenote and Gracenote Mobile MusicID are trademarks of Gracenote, Inc. Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc. Google is a trademark or registered trademark of Google Inc. Java and all Java-based trademarks and logos are trademarks or registered trademarks of Sun Microsystems, Inc. Other product and company names mentioned herein may be the trademarks of their respective owners.

Any rights not expressly granted herein are reserved. Subject to change without prior notice.

Sony Ericsson is a top global industry player with sales of over 100 million phones in 2007. Diversity is one of the core strengths of the company, with operations in over 80 countries including manufacturing in China and R&D sites in China, Europe, India, Japan and North America. Sony Ericsson was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London. For more information about Sony Ericsson, please visit www.sonyericsson.com

SOURCE: Sony Ericsson

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