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    Tuesday, November 17, 2009

    Yahoo's Search Share Slips; Microsoft, Google Gain

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    By John Letzing
    MarketWatch Pulse
       

      SAN FRANCISCO -- Yahoo Inc.'s share of the U.S. search market slipped to 18% in October from 18.8% in the prior month, while rivals Google Inc. and Microsoft Corp. each saw gains, according to data published by comScore Inc. on Tuesday. Market leader Google saw its share grow to 65.4% in October, from 64.9% in September, according to the data. Microsoft, which unveiled a revamped search engine in May, saw its share grow to 9.9% from 9.4%, comScore said. Yahoo and Microsoft have agreed to combine search resources in an effort to team up on Google, though their partnership is currently being reviewed by U.S. antitrust regulators.

      Copyright © 2009 MarketWatch, Inc.

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