Home / Markets / Industries / Entertainment
Thursday, August 07, 2008
Madden Forced to Do Quick Jersey Change
FOXBusiness
The blockbuster trade of legendary quarterback Brett Favre to the New York Jets didn't throw a wrench in just the Green Bay Packers' plans.
Favre, who was sent packing to the quarterback-needy Jets overnight, had already been picked to appear on the cover of "Madden Football," the hugely popular video game title by EA Sports, a division of Electronic Arts (ERTS).
EA Sports told FOX Business that on Tuesday when the game is scheduled to be released, customers can go online to the company's Web site to download and print out a new game cover featuring Favre wearing a Jets jersey rather than in the familiar Packers jersey already gracing the game's cover.
"Madden Football" is easily one of the best-selling video game titles of all-time and is celebrating its 20th anniversary this year. EA Sports had chosen Favre after he decided to retire following the Packers' defeat at the hands of the New York Giants during last year's playoffs.
The game publisher also told FOX Business a new roster patch featuring Favre as a Jet can be automatically downloaded for users of Sony's (SNE) Playstation and Microsoft's (MSFT) Xbox game consoles. EA said the roster patch won't be available for Nintendi's Wii system. Given his retirement, Favre wasn't originally included on the game's roster.
While EA Sports said Favre will remain in Packers gear in many promotional materials that have already been printed, the company already changed the game's homepage to reflect the trade.
The "Madden" cover tends to draw extra attention as some fans claim a jinx exists following a number of high-profile injuries and setbacks to those players who've appeared on the cover.
Fox Business Video
-
-
AIG Bonus Approval
-
Jul 11, 2009
AIG Bonuses
-
-
-
Power Rankings: Where are They Now?
-
Jul 11, 2009
07/10/09
-
-
-
Macrellus Willey: Life After F...
-
Jul 11, 2009
Wiley on Networking Site
-
-
-
When a Dome Becomes a Home
-
Jul 10, 2009
Kubley on Dome Homes
-
-
-
Helping Small Business
-
Jul 10, 2009
Yancey on Volunteer Work
-
FOX Translator
No data currently available.
No data currently available.
Most folks judge the health of a business by the revenue that comes in through sales. But not all revenue is equal. Companies can grow their sales by buying other companies, which means you don't get a clear view of how the real sales trends are moving.
So, many analysts, particularly those who look at retail, try to gauge what¿s known as "organic" growth, by looking at same-store sales. These are sales only at outlets open more than a year, so the metric can exclude any sales jump that comes from opening new locations. Retailers release same-store sales (which are frequently called "comps" since they're a true comparison from the previous period) every month.
Retail, incidentally, isn't the only industry to look at same-store sales. Hospital companies, also use the metric, to gauge how existing hospitals are performing compared to ones they just built or acquired.






