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Published: Wed, 28 Oct 2009
Description: Southwest Windpower CEO Andy Kruse on the future of wind energy.
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" Eddie Cruz -- side of the two decades old southwest wind power he's -- a solar power conference in Anaheim California Andy thanks for joining us. Is it time. For a wind power I -- good for -- let's call it acquaintance T. Boone Pickens. Drop to. Dollars on wind power why are you going to be anything different then Boone Pickens has failed wind. Venture."
" Well you know where we're at is in the distributed side -- not wind energy our aid and."
" 6% of renewables. -- hope that somebody on consumers."
" Put anything in her backyard slow but didn't on the TV and Pickens is doing but that the market despite the economy is still doing very very well."
" So how do you go from live if I'm understanding your company correctly -- light. I'll like DirecTV where people put a satellite dish so you want to -- it. The power this they wind power version of that on people's homes the little wind turbines there. On how do you get it to be in -- distributed. Like DirecTV and dish have accomplished given a business that I understand twenty years. So how do you get to the next level then."
" Well that's exactly our business model we have been bids for twenty years we've we've produced over a 160000. And small wind turbines so far. And begins moving into this new market -- big connected market to consumers. It's it is about setting up new jobs all across America. And training people on how'd it installs moment systems much the same way direct TV network kids. We train people in Arizona that they go out start to build new businesses all across rural America Einstein's home winter months."
" in all alternative energy itself as one of the biggest beneficiaries of all the targeted. Tricks and targeted tax scams from the Republicans and Democrats in power. How much reliant are you on those -- subsidies that are taking money out of my pocket and put it in yours."
" I see very little now we weren't helping involve a tax credit part of the of the program."
" But this is that this this is a little bit different how the text and of course where it says."
" Only if you have like -- paid tax liability in the year and you buy one of our products and -- take credit for that other than that there are -- that's not like that. You you pay for that tax credit exactly but you're not -- her -- and direct grants is is that I'd I'm not tilting -- happens if somebody decides the best moment."
" Thank you Andy I tried to actually do this I thought it was a great idea want to get a wind turbine. But what I found was an order for it to work you had to be above what would what let's go up above the tree line had to be very high up. And that's how long it wouldn't allow me to have that they say that -- you can't -- out and turbans that high so. How you can get around that."
" We don't know this is the pride for the rule -- he's not necessarily for downtown Chicago or New Yorkers something. There's about thirteen million homes in America that have enough land and the rain wind resource that are appropriate for small wind systems. So that's our target market sort of like -- garden tractor market. That a lot of people need those big garden tractors. You don't seem at this moment Irvine you know and so that's we targeted area it will where if people need have a lot larger piece of property."
" I understood when you're explaining earlier so that tax credit goes to the consumer even though you're. Still benefiting because it's an incentive for people to buy your product. But it goes to meet the consumer for buying New York Friday. Yeah I guess to help -- the environments."
" Well yet -- it's a few different things to meet people -- small wind turbines for one you might be because of climate changes -- like that. That we actually have a lot of people in Texas and in North Dakota -- go to places where this is. The environmental issues they're really not high on their their their their their their priorities. There look at this as an energy security thing or some other measure. They'll look at this is the benefit where they can producer energy in their own backyard sort of bad sense of freedom which all of us Americans have always and driven sport. Are okay yeah enjoy a convention these things."
" They don't read. That's it and you'll get a rabbit right here it's still exactly CEO selflessly and how."
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